Is Voice Search the latest big thing in SEO? From the looks of it, it seems to be the next big thing. 41% of adults perform at least one voice search every day. Voice searches performed in Google are up 35x since 2008. 20% of all searches on mobile are voice searches. To source a voice search from content, your content needs to get ranked in the top three SERP results. It also helps for content to appear in a featured snippet. 4 voice search results in Google have come from featured snippets. Finally the crux of the matter is that most voice searches are based on questions.

